Press Release
FOR IMMEDIATE RELEASE
Connecting with Costa Rica: Fair Trade Boulder heads South to Forge Friendship with Farmers
Boulder, CO, January 21, 2011 - - Boulder Fair Trade campaign sends ‘ambassador’ to Cost Rica to meet agricultural and artisan producers. Trip raises awareness of Fair Trade in Boulder and brings our city closer to the people behind the everyday products we buy.
Boulder’s Cristina Aguilera will join Fair Trade representatives from across the country on a trip to Costa Rica in late January to see first hand how Fair Trade benefits farmers and handicraft producers. The trip will connect Boulder with Costa Rica’s only ‘Fair Trade Town’, Pérez Zeledón, and share ideas and experiences to further the Fair Trade cause.
The trip will especially connect women across cultures; women producers gain from Fair Trade because a more level playing field allows them to excel in farming, business, and community-leadership roles. “I hope to connect with women in Costa Rica so I can help foster cultural and business relations with women in Boulder” says Aguilera, “in the future I hope we can invite representatives of Costa Rican Fair Trade to visit Boulder or to speak in Boulder through video-conferences.”
Over 20 towns and cities across the US have become “Fair Trade Towns” in recognition of their citizens’ commitment to support farmers in developing countries. “Becoming a Fair Trade Town is much more than just buying Fair Trade certified coffee…” says Howard Vickers, the coordinator of Boulder’s Fair Trade campaign, “the Fair Trade Town initiative will bring Boulder’s residents together and help us to connect with other progressive communities around the world.”
Aguilera is a committed Fair Trade supporter and as a member of the campaign’s steering committee, she will help make Boulder the next ‘Fair Trade Town’. She is a retired BVSD teacher born in Cuba and raised in the United States, so is experienced in bridging cultures and helping others connect to new ideas and people.
The Boulder Fair Trade initiative to make Boulder a “Fair Trade Town”, brings people together through the support of farmers and craftsmen/women in developing countries. Fair Trade products enable producers to build sustainable livelihoods through higher prices, environmental protection, fair wages, and community projects.
Press Resources
Boulder Fair Trade www.boulderfairtrade.org
Fair Trade Towns USA www.fairtradetownsusa.org
Fair Trade USA www.fairtradeusa.org
What is Fair Trade? http://tinyurl.com/fairtrade-overview
Fair Trade impact http://tinyurl.com/fairtrade-impact
Contact
Cristina Aguilera
Committee Member of Boulder Fair
Howard Vickers
Trade Coordinator for Boulder Fair Trade
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Stay up to date with the Fair Trade Town Boulder campaign online via…
You can reach Howard Vickers by email (boulderfairtrade [at] gmail.com).
Howard Vickers
Fair Trade Town Boulder Coordinator
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